Successful Business Model

CNBC runs a show called Biography, which highlights business geniuses such as Bill Gates, McDonald's, Marriott... On my way home for the holidays I was searching the TV late at night trying to find something on and I came across Biography when it was featuring Richard Branson.

Branson created Virgin Records among many other businesses. He has a great inspirational story about overcoming naysayers and at the end of the day "just making it happen".

If you didn't know the full story on Branson I do suggest looking him up. He started out without so much as a high school education and built Virgin Group into one of the biggest and most successful business ventures in Britain.

Virgin was built as a discount store and label like many of the Virgin group brands. Branson said that they look at a business and determine ways to do it better and offer more.

I immediately thought of Tate Music Group during this story. TMG is not the norm but unlike the norm at this time we are profitable. TMG can offer our artists benefits that they can't likely find anywhere else. We strive in offering our artist top of the line options which we are growing every day. Just last week we rolled out the ability to participate in Nationwide TV commercials. 30 second spots for our artist, highlighting the album and their single.

When you look at TMG and compare us to other labels you can see that we've taken the most successful bits and pieces from other companies and instilled it into our business model. In doing so we have completely thrown away the practices that don't make money.

Bransons story is inspirational and I always like to hear success stories from the underdog. His story, much like anyone else's that has risen to the occasion highlights a never say die attitude.

We all could use a little bit more of that in our lives.